A powerful CEO of a Fortune 500 company was known for being sharp, impatient, and impossible to reach. One afternoon, while reviewing reports, his direct line rang—something that rarely happened.

“Hi, this is Casey from Prospect Pulse. I help companies streamline their lead gen systems—”

The CEO narrowed his eyes.

“Do you think I have time for cold calls?”
He was about to hang up when the rep added,
“One quick idea—we increased conversions by 42% last quarter for a company just like yours.”

The CEO grunted and said,

“Fine. You’ve got 30 seconds.”

Casey gave a polished mini-pitch—but in the end, the CEO scoffed.

“We’re way past startups. We don’t need you.”

Weeks later, the company’s in-house sales platform crashed mid-quarter, hemorrhaging leads. Their internal dev team couldn’t fix it in time. The CEO was furious.

He remembered the rep.

He searched his call log, tracked down the number, and called back.

“Casey? You said you could help with lead gen systems?”

Casey didn’t gloat.

“Absolutely. We’ll get started today.”

Thanks to that “pesky” cold caller, the company bounced back.